Nach seinem großartigen Solo-Debütalbum „Motor Songs“ hat der in Sofia geborene Sänger und Produzente Daniel Stoyanov aka Bulgarian Cartrader mit SOUL IS THE PRICE eine neue EP am Start.
 

“How do you feel when you see the cover of my new EP „The Soul is the price“?

This photo was taken during the shoot for our last campaign. The lady you see was one of three grandmothers running my social media, using ancient Bulgarian voodoo techniques (watch here). While chatting with her during a break, she told her story to our amazing photographer, Zlatimir Arakliev: Her biography was filled with burdens. She had been maltreated and abandoned by her very own family, people eventually forced her out of her own house, slandered her. Finally, she found shelter and a new home in a good hearted stranger woman’s place, where she is having peaceful sunset years.

Hearing this story from Zlatimir, I had one of these total eclipse moments. It all made complete sense to me, I lost all doubts about making her photo the cover of my Ep.

Old people, you don’t see them that often on social media. Its plausible, in the digital world, they will stay kind of trapped there like bugs in amber. It ́s for the young, the beautiful, active, special, unique and tantalizingly viral. We are constantly trying, our thirst for recognition is the motor of it, and some of us really succeed, and we get better and richer and more beautiful and somehow in the end it ́s always — not enough.

So please have a second look now at the lady on the cover, look into her eyes. I am sure you see what I see.
Thanks for listening.

BCT loves you.”